Creating a business plan requires research and planning. Start by researching the industry and your competitors. Then, create an outline of the key components and begin to fill in the details. It is important to be as detailed as possible when creating a business plan. 
 

The key elements of a business plan include an executive summary, company description, market analysis, organization and management structure, product/service description, marketing plan, operations plan, financial plan, and appendix.

A business plan outlines the objectives, strategies, and financial projections of a business. It generally does not include a detailed marketing plan. A marketing plan, on the other hand, is focused on the marketing activities of a business and includes elements such as market research, target markets, positioning, pricing, and promotion.